Learn how to think about your funnel the right way, and understand the downside of not having a solid strategy
Follow click-by-click on how to set up your Facebook Ads foundation, including Ads Manager, Business Manager and Pixel set up
We’ll help you understand who you should be targeting for maximum results
Learn how to set up your Custom & Lookalike Audiences within Facebook, and choose the right placements for your ads
Learn our 4-step process for writing ads and how to craft copy that gets results.
Understand what images and videos grab attention and stop customers from scrolling past your ad
A walkthrough of the tools we personally use to build our creatives
Follow click-by-click to be aware of all the ad settings you should be using in Facebook Ads manager
Learn how to craft an effective landing page – design, layout and copy hacks that convert
How to add tracking pixels to your landing pages, trigger notifications, lead magnets and more
Learn how to track and follow up with leads to improve conversions, and optimize your campaigns
Set up automations and your custom dashboard in Ads Manager
At Digitalina, we work with a range of clients across different industries such as education (primary, post-secondary and professional), automotive, health and wellness (e.g. weight loss, beauty, dental, chiropractic, neurofeedback), real estate and children’s sports.
And you can hear it from themselves, watch this video ->
A graduate from the Schulich School of Business in Toronto, Alina has since been working in marketing & advertising since 2010. She earned her stripes at global agencies Red Urban and Leo Burnett, working on brands such as Volkswagen, Kellogg’s, Bell Canada and ConAgra.
Later in 2017, she dove headfirst into the world of digital marketing at Outmatch Associates in Toronto, where she learned the ins and outs of digital marketing and led a team of over 15 people for multiple websites that received up to 10 million visitors per month.
Fast forward to present day, and her passion is helping owners of local businesses set up systems that help generate consistent leads and achieve growth.
You cannot learn digital marketing, let alone Facebook marketing’ in one week, or buy a certificate to make you an expert.
You have to get in the weeds and execute.
We will be real with you about the work you’ll have to put in to get results for your biz.
This course is created specifically for small business owners and solopreneurs, and is created by a small business owner.
We will go at a comfortable pace, we’ll answer your questions in real time and you will be among like-minded people.
No boring lectures here, just a fun and engaging learning experience!