How To Run Profitable Facebook Ads

2-Day Live Workshop for Business Owners in B2C Services
Limited to only 10 business owners.

  • February 21 and 28, 3PM - 6PM
  • Rove Hotel, Dubai Marina
  • AED 699 per person

Relying on referrals alone is not enough to grow and scale a service-based business. 

Learn how to automate your lead generation and get a consistent pipeline of high quality leads with Facebook Ads. 

WHO THIS WORKSHOP IS FOR

  • You own a B2C service business
  • You need a consistent pipeline of high-quality leads
  • You haven’t run Facebook ads before or you’ve tried and it hasn’t worked well
  • You are looking to hire someone to run ads BUT…
  • You don't want to get ripped off by marketers
  • You don't know how to properly assess results

This workshop is ideal for

Home Services

Landscaping

Salons

Clinics

Real estate

Auto
Shops

Gyms & Fitness Studios

Financial Advisors

Wellness
Centers

Educational Institutes

High-ticket products

Event
Companies

...and more!

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WORKSHOP HOST

Alina Islam

Hey, fellow business owner! My name is Alina, and I run a Facebook & Google Ads Agency called Digitalina.

We live & breathe ads 24/7 and help our clients make money (yes, actual money! Not just followers) from ads.

I’ve worked with 50+ clients across multiple industries in the UAE such as real estate, fitness, health & wellness clinics, education, financial advisory, luxury showroom products & more. I’ve also trained over 100+ students, small business owners, and corporates on running successful Facebook Ads.

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WHAT YOU’LL GET OUT OF THIS WORKSHOP

My guarantee to you is that you will walk out of this workshop feeling:
  • Clear about your Facebook Ads strategy
  • Confident in making judgment calls about Facebook Ad results
  • Positive about your ability to hire and oversee someone to run your ads
  • Certain that your money will be used in the best way possible, and not flushed down the drain
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WHAT THIS WORKSHOP IS NOT

This is NOT an intensive Facebook Ads Training Program.

If that’s what you’re after, please click here to view my online courses. 

The goal of this workshop is to give business owners enough high-level training to be able to make good judgment calls on ads strategy, hiring a marketer, and evaluating results.

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Business Owner Testimonials

Sangeeta Kumar-Dsouza

The Designery Studio

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Workshop Agenda

DAY 1

9:00 AM – 10:30 AM

Introduction

  • How do Facebook Ads work?
  • Why some businesses fail & others succeed with ads
  • How soon should you see results?
  • What type of returns should you expect?

Lead Generation Ads Strategy

  • What is a lead generation funnel?
  • Cracking the right offer
  • 3 ways to ensure high-quality leads
  • Winning ad formula
  • Key metrics to measure
  • Use these automations (avoid headaches!)
  • How to convert Facebook Ad leads

10:30 – 10: 45AM

BREAK

10:45 – 12 PM

Getting started

  • Business Manager
  • Ads Manager
  • What is the Facebook Pixel?
  • How to offset the impact of Apple’s Privacy Laws

Live set up

  • Business Manager
  • Ads Manager
  • Facebook Pixel
  • Domain Verification
  • Conversion Events Prioritization

DAY 2

9:00 AM – 10:30 AM

Ads Manager Deep Dive

  • Campaign Objectives
  • Building Audiences & Targeting Strategies
  • Placements
  • Ad Formats
  • Dynamic Ads
  • Optimization & Split Testing

10:30 – 10: 45AM

BREAK

10:45 – 12 PM

How to hire a Facebook Ads Expert

  • Freelancer vs. agency vs. in-house
  • Interview questions
  • Contract terms
  • Scope of work
  • Pricing
  • 5 big mistakes to avoid
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rove coffee
rove hotel

WORKSHOP DETAILS

This is a live, in-person 2-Day workshop at the Rove Hotel.
  • 3pm - 6pm
  • Date: February 21, 28
  • Venue: Rove Hotel, Dubai Marina
  • Unlimited coffee, tea & water
  • Snacks included
  • Limited to 10 seats per workshop
  • Fee: AED 699
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